Smart retail security: AI-driven loss prevention & efficiency
Optimize retail with TRASSIR’s smart surveillance
Running a retail business today isn’t easy. Theft, staff mistakes, and long checkout lines can eat into your profits, while customers expect a safe and smooth shopping experience.

TRASSIR helps retailers tackle these challenges with smart video analytics and AI-powered monitoring. Our system connects with your existing checkout systems, warehouse processes, and security cameras to prevent losses, improve daily operations, and keep customers and staff safe.

Trusted by over 2,000 stores worldwide, TRASSIR gives you clear insights to make better decisions and protect your business without complicated changes or expensive upgrades.
How TRASSIR helps retailers overcome daily challenges
Real impact. Real results.
TRASSIR isn’t just another expense — it’s a smart investment that delivers measurable value. Our intelligent solutions help you cut losses, streamline operations, and grow profits across your retail business. TRASSIR products go beyond tools — they’re revenue enablers.

Reduce theft & shrinkage by 30%: AI detects shoplifting and internal fraud in real-time

Prevent cashier fraud by 20-40%: synchronized video/transaction monitoring minimizes discrepancies

Lower theft risk by 60% — proactive surveillance and alerts keep your store secure

Optimize customer flow: heat maps and queue analytics improve store layouts

Enforce compliance: PPE detection and staff monitoring ensure safety protocols

Scalable solutions: compatible with 99.9% of retail hardware
*Reported figures are based on average performance data and client feedback from retail businesses using TRASSIR.
Common causes of retail losses
Shrinkage reduction
30%
Cashier fraud prevention
20-40%
Theft risk reduction
60%
Key areas covered
Warehouse: theft detection, goods tracking
Trading floor: theft prevention, merchandising analytics
Cash desk: fraud prevention, queue management
Entrance: conversion counting, repeat visitor tracking
Office: reports collection, centralized control
Parking/unloading: access control, safety compliance
Solutions
ActivePOS: cashier transactions control
  • Collect evidence of checkout errors and theft with synchronized video and transaction data
  • Search/filter operations, display alarms, and generate detailed reports
See how we transform retail
Customer cases
Downtown Centro Brazil
Özdilek Supermarket Turkiye
Arabesque
Romania
Zorlu Center Turkiye
TABCo Food Kuwait
Best Burger In Town Kuwait
Note: Our solutions are designed for compatibility with many widely used retail systems. Contact us to learn more.
Özdilek, Türkiye’s largest retail operator, needed to reduce shrinkage and improve oversight across its supermarkets and shopping centers.

Using TRASSIR UltraStation, ActivePOS, and IP cameras, the system now automatically detects policy violations at checkout and sends instant alerts to responsible staff. Integrated facial recognition and ACS enhanced security while reducing manual checks.
• Faster response to policy violations and suspicious activities
• Measurable reduction in shrinkage
• Improved operational efficiency
Özdilek Supermarket, Turkiye
Results:
Results:
Arabesque, Romania
• Over 30% reduction in security operational expenses
• Faster incident investigations using video archives
• Automated alerts and improved loading/unloading oversight
Arabesque, Romania’s leading construction materials distributor with 38 stores and 21 warehouses, sought to cut inventory shrinkage and secure its operations.

By deploying TRASSIR IP cameras and NVRs, Arabesque automated warehouse and perimeter control while monitoring staff and vehicle access.
Results:
Downtown Centro, Brazil
• Continuous facility monitoring
• Automated routine security tasks
• Improved customer safety perception
Downtown Centro, a 20-sector retail and hospitality complex in Rio de Janeiro, sought to enhance safety while reducing manual security workloads.

By deploying TRASSIR AnyIP software, IP cameras, and LCD panels, the facility now enables 24/7 monitoring with automated security task management.
Results:
Best Burger in Town (BBT), Kuwait
  • 30% faster service and zero delivery errors via optimized queue management
  • Enhanced customer insights and loyalty targeting through demographic analytics
  • Improved security and compliance with health/cooking protocol enforcement
A rapidly expanding fast-food chain specializing in takeaway burgers.
By deploying TRASSIR NeuroStation NVR, AutoTRASSIR LPR, Neuro Detector, and Neuro Counter modules integrated with POS, the drive-through now enables 24/7 monitoring with automated analytics and queue management.
Results:
TABCo Food, Kuwait
  • Faster service delivery via rapid vehicle identification
  • Enhanced safety and compliance through health protocol enforcement and dispute resolution
  • Client satisfaction and system scalability for future parking/visitor analysis
American fast-food restaurant chain specializing in organic hamburgers. Over 40 branches in the US, Bahrain, Kuwait, and Qatar.

By deploying TRASSIR NeuroStation RE NVR, IP cameras, AutoTRASSIR LPR, Neuro Detector, and Neuro Counter integrated with POS, the facility now enables 24/7 monitoring with automated service optimization and security.
Results:
Zorlu Center, Turkiye
  • Precise system configuration meeting all client efficiency and usability standards
  • User-friendly archiving and analytics across unified platform
  • Sustained safety and security through effective surveillance
Zorlu Center is turkish first mixed-use complex integrating five functions: residential, office, hotel, retail, and culture & arts within a single space.

By deploying TRASSIR VMS, NeuroStation 8800R servers, Neuro Detector (28), and AutoTRASSIR (7) while seamlessly integrating existing third-party cameras, the center now enables centralized analytics and monitoring without infrastructure replacement.

Ready to cut losses and secure your store? Discover how smart video analytics can protect your business and improve operations.

Fill out the form — we’ll show you how.

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